Audit report for

www.unicharm.co.id

Last audited on Jul 9, 2026

The site has significant performance issues that need urgent attention

Performance is poor with a score of 29. The Largest Contentful Paint is over 15 seconds and there are multiple opportunities to reduce unused JavaScript and CSS. Accessibility scores are moderate but some issues exist. SEO and best practices are strong with a score of 100. AI readiness is good with no blocking for crawlers.

0/100

Overall

05090100

Score profile

Category insights

Performance29

The site has a performance score of 29. LCP is 15.9 seconds, which is very slow. There are large savings available by reducing unused JavaScript and CSS.

SEO100

SEO score is 100. The site has proper meta tags, structured data, and canonical tags. However, the meta description is too long and there is no blog or content section for SEO growth.

Accessibility79

Accessibility score is 79. There are several accessibility issues including insufficient color contrast, missing accessible names for ARIA input fields, and improper list structure.

Best practices100

Best Practices score is 100. The site has proper security headers and uses Google Analytics. However, no source maps are provided for JavaScript.

AI readiness100

AI readiness score is 100. All major AI crawlers can access the site without issues.

Performance metrics

15.9s

Largest Contentful Paint

Lab

0.49

Cumulative Layout Shift

Lab

431ms

Total Blocking Time

Lab

3.2s

First Contentful Paint

Lab

1.1s

Largest Contentful Paint

Real user

142ms

Interaction to Next Paint

Real user

0.04

Cumulative Layout Shift

Real user

3.4 MB

Page weight

Lab

2.02 g

CO2 per visit

Lab

Marketing readiness

Web analytics

Present

Advertising pixel

Missing

Live chat

Missing

Blog or content

Missing

Pricing page

Missing

Email capture

Missing

AI crawler access

ChatGPT

Allowed

Claude

Allowed

Perplexity

Allowed

Gemini

Allowed

Common Crawl

Allowed

llms.txt

Present

Structured data

Present

Tech and tools detected

Google Analytics

Social presence

None detected

Compare with competitors

Recommendations

30 issues found

High

Remove unused JavaScript

Est savings of 308 KiB

Medium effort

How to fix

Use a tool like Webpack or Rollup to analyze and remove unused JavaScript code. Implement tree-shaking to eliminate dead code. Use dynamic imports for non-critical modules.

Impact

Reduce page weight by 308 KiB and improve load time

WebpackRollupTree-shaking

High

Remove unused CSS

Est savings of 71 KiB

Medium effort

How to fix

Use a CSS optimizer like PurgeCSS to remove unused styles. Implement critical CSS for above-the-fold content and defer non-essential styles.

Impact

Reduce page weight by 71 KiB and improve rendering speed

PurgeCSSCritical CSS

High

Improve image delivery

Est savings of 1,181 KiB

Medium effort

How to fix

Convert images to next-gen formats like WebP or AVIF. Use responsive images with srcset and sizes attributes. Implement lazy loading for off-screen images.

Impact

Reduce image payload by 1,181 KiB and improve LCP

WebPAVIFsrcsetlazy loading

High

Avoid render-blocking resources

Est savings of 2,740 ms

Medium effort

How to fix

Defer non-critical JavaScript using the async or defer attributes. Load critical CSS inline and defer non-critical CSS. Use resource hints like preconnect and prefetch for external resources.

Impact

Reduce main-thread work by 2,740 ms and improve TTI

deferasyncresource hintscritical CSS

High

Minimize main-thread work

2.2 s

High effort

How to fix

Optimize JavaScript execution by splitting code into smaller chunks. Use Web Workers for heavy computations. Avoid long-running synchronous tasks on the main thread.

Impact

Reduce main-thread work by 2.2 seconds and improve interactivity

Code splittingWeb WorkersAsync processing

Medium

Fix color contrast issues

Background and foreground colors do not have a sufficient contrast ratio

Low effort

How to fix

Use a color contrast checker to identify problematic text and background combinations. Adjust colors to meet WCAG AA or AAA standards. Use semantic HTML for better accessibility.

Impact

Improve readability and accessibility for users with visual impairments

Color contrast checkerWCAG guidelines

Medium

Add accessible names to ARIA input fields

ARIA input fields do not have accessible names

Low effort

How to fix

Ensure all ARIA input fields have an associated label or use aria-label to provide a descriptive name. Avoid using placeholder text as a substitute for labels.

Impact

Improve accessibility for screen reader users

aria-labellabels

Medium

Fix improper list structure

Lists do not contain only `<li>` elements and script supporting elements

Low effort

How to fix

Ensure all list elements are wrapped in `<ul>` or `<ol>` tags and that only `<li>` elements are used within them. Remove any invalid or non-list elements from lists.

Impact

Improve screen reader navigation and accessibility

Semantic HTMLList validation

Medium

Implement efficient cache lifetimes

Est savings of 1,986 KiB

Medium effort

How to fix

Set appropriate HTTP caching headers for static assets such as images, CSS, and JavaScript. Use Cache-Control with max-age values to reduce repeated downloads.

Impact

Reduce network requests and improve load times by 1,986 KiB

Cache-ControlHTTP headers

Medium

Shorten meta description

Meta description is 263 chars (ideal 50-160)

Low effort

How to fix

Revise the meta description to be concise and within the ideal length of 50-160 characters. Focus on including primary keywords and a clear call to action.

Impact

Improve click-through rate from search engines

SEO toolsKeyword research

Medium

Add a blog or content section

No blog or content section found for SEO and authority

High effort

How to fix

Create a blog or content section with regularly updated articles. Optimize content with relevant keywords and internal linking to improve SEO and domain authority.

Impact

Increase organic traffic and build domain authority

Content management systemSEO optimization

Medium

Add source maps for JavaScript

Missing source maps for large first-party JavaScript

Low effort

How to fix

Generate and deploy source maps for JavaScript files to aid in debugging and performance analysis. Ensure source maps are properly configured and not exposed in production.

Impact

Improve developer productivity and debugging efficiency

Source mapsWebpackBabel

Medium

Add HSTS header

No HSTS security header

Low effort

How to fix

Configure the server to send the HTTP Strict Transport Security (HSTS) header. Set the max-age value to at least 31536000 seconds (1 year) and include the includeSubDomains directive.

Impact

Enhance security by enforcing HTTPS connections

HSTSServer configuration

Medium

Add Content-Security-Policy header

No Content-Security-Policy header

Medium effort

How to fix

Configure the server to send the Content-Security-Policy (CSP) header. Define a strict policy that limits the sources from which scripts, styles, and other resources can be loaded.

Impact

Prevent cross-site scripting (XSS) attacks and enhance security

CSPServer configuration

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