Audit report for

tbpnickel.com

Last audited on Jul 9, 2026

The site has significant performance issues that need urgent attention

Performance is very poor with a score of 39. The site has a large page weight and long load times. SEO is strong but lacks H1 tags and content depth. Accessibility has some issues including missing alt attributes and color contrast problems. Best practices are suboptimal with third-party cookies and no source maps. AI readiness is good with no blocking of AI crawlers.

0/100

Overall

05090100

Score profile

Category insights

Performance39

The site has a low performance score due to excessive JavaScript, slow LCP, and high TBT.

SEO92

SEO score is high but the site lacks H1 tags and has limited content for authority building.

Accessibility80

Accessibility score is moderate but there are missing alt attributes and color contrast issues.

Best practices73

Best practices score is average with issues around third-party cookies and lack of source maps.

AI readiness95

AI crawlers are not blocked and the site has structured data which supports AI indexing.

Performance metrics

54.2s

Largest Contentful Paint

Lab

0.01

Cumulative Layout Shift

Lab

1064ms

Total Blocking Time

Lab

2.6s

First Contentful Paint

Lab

2.7s

Largest Contentful Paint

Real user

270ms

Interaction to Next Paint

Real user

0.01

Cumulative Layout Shift

Real user

22.2 MB

Page weight

Lab

13.31 g

CO2 per visit

Lab

Marketing readiness

Web analytics

Present

Advertising pixel

Present

Live chat

Missing

Blog or content

Missing

Pricing page

Missing

Email capture

Missing

AI crawler access

ChatGPT

Allowed

Claude

Allowed

Perplexity

Allowed

Gemini

Allowed

Common Crawl

Allowed

llms.txt

Present

Structured data

Present

Tech and tools detected

Google Analytics

Meta Pixel

Next.js

Social presence

None detected

Compare with competitors

Recommendations

27 issues found

High

Remove unused JavaScript

Est savings of 4865 KiB

High effort

How to fix

Use tools like Webpack or Rollup to analyze and remove dead code. Implement code splitting to load only necessary modules. Use tree-shaking to eliminate unused exports.

Impact

Reduce page weight by 4.8 MB and improve load time

WebpackRollupTree-shaking

High

Avoid multiple page redirects

Est savings of 21950 ms

Medium effort

How to fix

Audit all links and internal redirects. Remove unnecessary redirects and ensure canonical URLs are correctly set. Use server-side redirect configurations where needed.

Impact

Improve user experience and reduce load time by 21.95 seconds

Redirect checkerServer configuration

High

Minify JavaScript

Est savings of 734 KiB

Low effort

How to fix

Use a minifier like Terser or UglifyJS to compress JavaScript files. Ensure build processes include minification as a standard step.

Impact

Reduce JavaScript size by 734 KB

TerserUglifyJS

High

Improve image delivery

Est savings of 207 KiB

Medium effort

How to fix

Convert images to next-gen formats like WebP or AVIF. Implement responsive images using srcset and sizes attributes. Use lazy loading for off-screen images.

Impact

Reduce image payload by 207 KB

WebPAVIFsrcsetsizes

High

Reduce JavaScript execution time

4.4 s

High effort

How to fix

Identify and optimize long-running tasks on the main thread. Use Web Workers for CPU-intensive operations. Defer non-critical scripts using async or defer attributes.

Impact

Reduce main-thread work by 4.4 seconds

Web Workersasyncdefer

High

Avoid enormous network payloads

Total size was 22709 KiB

High effort

How to fix

Audit all assets and remove or compress large files. Implement HTTP/2 and Brotli compression. Use caching strategies to reduce repeated downloads.

Impact

Reduce total network payload by 22.7 MB

HTTP/2BrotliCaching headers

High

Reduce unused CSS

Est savings of 107 KiB

Medium effort

How to fix

Use purgeCSS or similar tools to remove unused CSS. Implement critical CSS for above-the-fold content. Avoid global styles and use scoped CSS where possible.

Impact

Reduce CSS size by 107 KB

PurgeCSSCritical CSS

Medium

Add alt attributes to images

Image elements do not have [alt] attributes

Low effort

How to fix

Add descriptive alt text to all images. Ensure alt text is concise and meaningful. Use ARIA labels for decorative images if needed.

Impact

Improve accessibility for screen readers and users with visual impairments

Alt textARIA labels

Medium

Fix color contrast issues

Background and foreground colors do not have a sufficient contrast ratio

Medium effort

How to fix

Use a contrast checker tool to identify problematic color combinations. Adjust text and background colors to meet WCAG AA or AAA standards. Test with screen readers and color blindness simulators.

Impact

Improve readability and accessibility for users with visual impairments

Contrast checkerColor blindness simulator

Medium

Implement HSTS header

No HSTS security header

Low effort

How to fix

Configure the server to send the Strict-Transport-Security header. Set the max-age to at least 180 days. Include the includeSubDomains and preload directives.

Impact

Enhance security and prevent man-in-the-middle attacks

HSTS headerServer configuration

Medium

Add Content-Security-Policy header

No Content-Security-Policy header

Medium effort

How to fix

Configure the server to send the Content-Security-Policy header. Define safe sources for scripts, styles, and other resources. Start with a restrictive policy and gradually relax it as needed.

Impact

Prevent cross-site scripting and other injection attacks

Content-Security-PolicyServer configuration

Medium

Add source maps for JavaScript

Missing source maps for large first-party JavaScript

Medium effort

How to fix

Generate source maps for production builds. Host them on the same domain and configure the server to serve them with the correct MIME type. Ensure sourceMappingURL comments are present in the JavaScript files.

Impact

Improve debugging and error tracking for client-side code

Source mapsJavaScript build tools

Medium

Add H1 heading

No H1 heading found

Low effort

How to fix

Add a single H1 tag to the main content area. Ensure it accurately reflects the page's topic. Avoid using H1 for branding or navigation elements.

Impact

Improve SEO and user experience by clearly defining page content

HTML editorSEO audit tools

Medium

Add blog or content section

No blog or content section found for SEO and authority

High effort

How to fix

Create a blog or content section to publish regular articles. Optimize content for relevant keywords. Build backlinks through outreach and social sharing.

Impact

Increase organic traffic and establish domain authority

WordPressContent marketingSEO tools

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